|
Book’s Cover |
|
Media Strategies for Marketing Places in Crisis |
|
Improving the Image of Cities, Countries and Tourist Destinations |
Order a copy from your
|
|
Media Strategies for Marketing Places in Crisis is a professional book about place marketing, place branding, nation branding, destination branding and about effective marketing strategies for cities, countries and tourist destinations. The book discusses various dimensions of image crises and different strategies to overcome it, both in practice and theory. Pl |